Leadership in a Crisis

Critical Learning for WHEN it's Critical



Ensure you are ready for something you hope will never happen but where ‘hope’ just isn’t enough when it does

Healthcare feels very, very tough at the moment. There’s hardly a news day without a scandal, a quality failing or a financial collapse. However, the current environment isn’t even close to what we will face over the next two decades and the tsunami this will bring but more frighteningly, many just don’t realise quite what is likely to unfold over the next 12 months. Too many are ‘hoping’ that the Government will ‘realise’ what’s happening in healthcare and have to provide more funding. Very few appreciate quite how much Government already understands what’s happening and its effects on the ground, whilst having little intention and virtually no ability (more importantly) to change course. This isn’t a scary ill-founded opinion. It’s evidenced and even clearly stated. What’s equally certain though is that very few are ready and very few will know how to act when caught in the headlights. It has massive implications for the survival of services and just as many for the career and financial survival of individuals too. What’s more, the underbelly of the recent events – Comprehensive Spending Review, shift to Place-based Planning, acceleration of devolution, stated support for the strongest Vanguards at the expense of others and then finally the Budget, is strongly ringing the Tsunami Alarm Bell. You need to know how to respond when you spot the surge approaching.

So, this programme then?

The CRISIS LEADERSHIP Programme is for individuals from all professional dimensions but especially clinical ones, who recognise the need to know just what to do in the midst of a truly scary crisis when there is so much potential to inadvertently do the wrong thing and turn it into a disaster, whether professionally or personally. The point is, in a crisis things move fast, usually much faster than individuals can keep up with and so the crisis tends to remain ‘in charge’ (think Ebola, if you want an example). It’s made worse by people being pushed into modes of thinking and behaving that add to problems, where they lose their ability to rationally reason and behave. That’s super-dangerous territory and you need to know how to not be one of them but also how to lead them. You don’t want to be learning that very unique skill set in the heat of the moment – think of that as trying to fix the engine whilst holding a Haynes Manual in the midst of the hurricane…

So, this programme is about being ready. Knowing how to act when sensible, calm, steady-handed action in the face of an unprecedented crisis you’ve not seen before is literally the key determinant of service (and career) survival. Yes, people will always get sick and healthcare will always be required but to benefit from that truism, your boat needs to know how to weather the storm and I pretty much guarantee, it’s a skill set you are yet to acquire…

The Cost?


Join the Programme

This isn’t really like any other programme. It’s not ‘just a course’ and it’s not priced as such. Firstly, although there is obviously learning attached to this programme, the cost of the programme is already far less than the cost of the learning (you can check it out on eMedicus.co.uk and secondly, I am making the programme available at a cost that covers the huge amount of work going into it but is still at a level that any individual shouldn’t think twice about just paying themselves, given its implications.


I realise that even signing up for the programme represents adopting a mindset that accepts the possibility or likelihood of what I am saying – a massive crisis with severe implications for services and individuals – that’s you. The whole reason it’s so necessary is linked to the very behaviour that means it is more likely you’ll ‘hope’ rather than prepare, which your limbic system will justify on the basis of thinking you don’t need it and it would be a waste of money. So, I am going to try to make it as easy as possible…

If you sign up, after 12 months, if it wasn’t worth it or no crisis happened WITHIN that 12 months AND you want your fees back you can simply have them back. So, now you have NO risk from doing what I think you know is sensible, and possibly mad not to.


As you’ll see from the Programme Description, we are going to go through a learning and doing process together. That means moving as a group or cohort. I am keen to get the first cohort through in time for hard Brexit, if it happens (a prediction?), as it represents a possible crisis precipitator. That means we are going to recruit until the end of the year only and then it’s all about learning and preparation.